Justification for more IPs?

So, I need additional IPs for bulk mailing from my VPS provider. The sales rep said they usually cap it at 9, but if I have a good justification for it they will accommodate me. Should I say it is for bulk mailing or what would be a better reason?

Note: I’m not sure if this is the right place for this. Mods please let me know if it should be posted somewhere else.

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